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ACSL began with the SPARC market in 1992 from 1998 to 2018 it was all about storage and SSDs what's next?

ACSL - publisher profile

ACSL (Applied Computer Science Limited) - founded in the UK in 1991 by Zsolt Kerekes (see also linkedin profile) - was an influential publisher of computer buyers guides and related market research information from 1992 to 2018.

ACSL's best known publications were
  • The SPARC Product Directory (1992 to 2009 approx) - which for a time was the leading guide to SPARC based hardware, manufacturers and resellers worldwide, and
  • (1998 to 2018) - which was the first publication to defragment the enterprise storage market and went on to become a strategic evangelist of the SSD and memoryfication markets.
ACSL's customers ranged from startups exiting stealth mode upto many of the world's leading computer, storage and memory companies.

In 2019 - following the sale of (the sale was completed in December 2018) - ACSL has ended its advertising funded business model and will begin a new phase of "retirement" publishing.
  • ACSL will go into stealth mode to develop content outside the computing market (primarily fiction based on the writings of Zsolt Kerekes)
  • ACSL is open to offers from companies in the computer market - who may wish to engage the writing / idea analysis services of Zsolt Kerekes - on a paid per article or editing project basis. In the first instance - please initiate contact via linkedin.

ACSL publications timeline

1991 - ACSL incorporated as a publisher of computer directories

1992 - ACSL publishes the SBus Product Directory (later renamed the SPARC Product Directory) - the independent market report and buyers guide to Sun compatible cards, systems, and VARs endorsed (for many years) by Sun Microsystems.

1993 - ACSL becomes an international publisher with customers in over 20 countries, and generates over 80% of its revenue from outside the UK. Prints reports in both California and Europe.

1996 - ACSL became a dotcom publisher.

ACSL published the last printed edition of its subscriber funded market reports and moved to a free to view (advertiser funded) web based publishing model .

1998 - ACSL published

2001 - overtakes SPARC Product Directory in readers and pageviews (in February 2001) and by the end of the year becomes ACSL's main publication - generating over 80% of ad revenue.

2006 - passes 1 million unique readers annually milestone.

2013 - was the best year for's ad revenue since the publication began.. 100% of our ads in recent years were for SSDs or SSD related technologies (such as controller IP or SSD software).

2018 - In June 2018 - ACSL announced that was being offered for sale and that the founding editor would retire in December 2018. The sale agreement was announced in November 2018, and the sale was completed in December 2018.

a new story by Zsolt Kerekes
Editor:- July 11, 2019 - Zsolt Kerekes, best known in recent decades for his publications in the data storage and enterprise server markets, has published his first new story since retiring from the computer market earlier this year.

The new story - Jamie and the Tree Troll - is a novella set in the shady woods on the North slopes of the South Downs in East Sussex, England - which was written as a story for his nephew (Jamie Huggest) in 2005.

Zsolt says - "I hope you enjoy it whether you live around here or not. And if you're an expert on local history you might be interested to see some previously undocumented accounts regarding the Saxons in Clayton which I have curated in parts of the text."

"Unlike the articles about SSD design and reliability - which I was writing in those days - whose ephemeral legacy was the enrichment of later IP soil layers which in their turn have already been dug over and forgotten - I'd like to think that my childrens' stories on contain snapshots of everyday real life intertwined with magic which may appeal to future generations." the story

ACSL announces sale of
Editor:- November 26, 2018 - ACSL, publisher of, announces it has agreed to sell its publication (web site and content) to Foremay a leading company in the SSD market.

Earlier this year (in June 2018) ACSL announced that Zsolt Kerekes who founded the publishing company in 1991 was planning to retire in December 2018 and that was being offered for sale.

Zsolt Kerekes said - "My time at has been the most interesting in my 40 years in the electronics market and my readers played a big part in speeding up the adoption of SSDs. I'm delighted that my past scribbles about the SSD market might still be regarded as having some lasting value."

Terms of the agreement were not disclosed. The new ownership is expected to close before the end of the year.